What is the survival strategy behind self-promotion in humans?
Self-promotion in humans is rooted in a survival strategy that has evolved over hundreds of thousands of years. Those who can project a higher status—through possessions, experiences, or relationships—gain disproportionate access to resources such as mates and shelter. This behavior is not merely vanity; it is a fundamental aspect of our biological drive.
✦
This is one answer. The complete system — the psychology, the biology, and the method — is in the book.
Read The Willpower Lie →Found an error? Let me know →