Q

What did Tversky and Kahneman demonstrate about the availability heuristic with their word example?

From 5 years of verified research · Vassili Sandqvist
A

Tversky and Kahneman demonstrated the availability heuristic by showing that participants estimated words starting with the letter 'K' as more common than those with 'K' in the third position, despite the latter being more frequent. This illustrates that the heuristic operates on the ease of retrieval rather than actual counts, leading to flawed assessments.

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