Q

What causes sugar cravings according to the article?

From 5 years of verified research · Vassili Sandqvist
A

Sugar cravings are a predictable output of a conditioned dopamine reward system. They occur when the brain anticipates a sugar stimulus based on previous experiences, and when that expected reward doesn't arrive, a craving signal is generated.

This is one answer. The complete system — the psychology, the biology, and the method — is in the book.

Read The Willpower Lie →
Found an error? Let me know →