Q

What role do engagement metrics play in reinforcing overconfidence on social media?

From 5 years of verified research · Vassili Sandqvist
A

Engagement metrics, such as follower counts and likes, create a misleading sense of social proof regarding competence. When individuals with large followings make incorrect statements, the positive feedback they receive can reinforce their overconfidence, while more accurate but nuanced corrections are often overlooked.

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