Q

How do you build a new identity that supports healthier choices?

From 5 years of verified research · Vassili Sandqvist
A

You outgrow old cravings by constructing an identity that is robust enough to resist them. This involves shifting your focus to a superior target that aligns with your health goals, allowing you to redefine your relationship with food and cravings.

This is one answer. The complete system — the psychology, the biology, and the method — is in the book.

Read The Willpower Lie →
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